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How To Inspire Trust In A Prospective Client

You’re a professional [tag]virtual assistant[/tag] – competent, diligent, trustworthy.  But how do you convince a prospective client that they can confidently leave their business in your capable hands when there’s no face to face interview? 

In a traditional interview process, you would be given the opportunity to present yourself as a polished professional, with a portfolio of work samples in hand.  Without that visual advantage, there are several virtual steps you can take to project an image of trustworthiness and competence to assuage a potential client’s concerns. 

First, you might consider joining the International Virtual Assistants Association,  Prospective members are given an ethics test, and are expected to adhere to a code of ethics while they work. 

In his article at entitled “How To Find a Virtual Assistant You Can Trust At a Price You Can Live With,” David Burch gives tips to [tag]small business[/tag] owners on steps they can take to find a trustworthy assistant.  According to his article, you can offer a prospective client samples of your work, for example, an article you may have written or a sales letter. 

Providing client testimonials and references goes a long way to convince a client to put their trust in you.  Mr. Burch recommends arranging a phone call or video conference as well.  Read more  here.

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  1. 1 Comment(s)

  2. By jamesb on Feb 22, 2009 | Reply

    What I have found to be the most important asset in the Virtual Assistant business is that of being reliable. You should work according to deadlines and ensure that you complete your work before the deadline passes. Employers really hate having to ask you each time about tasks or work that was supposes to have been finished already.

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